News from Notch Consulting, Inc.

September 8, 2017

Birla Carbon’s greenfield plant commences operations in China

Filed under: Carbon Black — Notch @ 12:17 pm

Birla Carbon announced today that it has started operations at its greenfield carbon black facility in Jining, China.

Said Mr. Kumar Mangalam Birla, Chairman, Aditya Birla Group, “While the Aditya Birla Group has always had a presence in China, we have not leveraged the potential that both we as a Group and China as a marketplace had to offer. We are delighted to have finally taken the right step to invest in a meaningful way in this great country of culture, history and civilization.” He further stated, “The Jining plant is well ahead of its time, whether it be the manufacturing processes involved or the environmental standards it follows. Everything that we have learned over our 150 plus years of manufacturing carbon black around the world has been poured into this facility. It is, in a manner of speaking, our magnum opus.”

China is one of the largest and fastest-growing markets for carbon black with a forecast to grow at a CAGR of 7% by 2021. The new production plant will exclusively cater to the Chinese customer base and will accommodate the growing demands for superior quality, technical solutions and performance.

The Birla Carbon Jining plant will produce traditional ASTM (American Society for Testing and Materials) grades and specific Birla Carbon grades for customers in China. The ASTM grades will focus on the tire industry while many of the Birla Carbon grades will support mechanical rubber goods and other customer requirements.

The plant, which currently has an installed capacity of 120,000 metric tons, will expand to 240,000 metric tons in phase 2.

Read full press release here.

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